Signals · Marketing Automation with AI / Vol. 06 /
Is MailerLite in trouble? (2026)
MailerLite is still live as of Aug 1, 2026, but our sensors flagged 1 dated, sourced signal. Most recent: On June 16, 2026, MailerLite updated its Free plan. The active subscriber limit was reduced from 500 to 250, and the monthly email sending limit was reduced from 12,000 to 2,500. The update unlocked some previously paid features (custom campaign and landing-page templates, blogs, promotional pop-ups, HTML campaign editor) and raised free seats from 1 to 2, while introducing feature-use caps (up to 3 automations, 3 forms, 1 digital product, 1 landing page, 1 website) planned to apply to all free accounts starting August 13, 2026. No speculation, no death predictions.
Price hike · live as of Aug 1, 2026
MailerLite is operating, with observed decline signals.
There is no official sunset announcement for MailerLite as of Aug 1, 2026. This page lists only observed, dated, sourced facts, not a prediction. A "dead" status is set only by an editor.
Status Price hike1 signals on recordLive · verified Aug 1, 2026Category · Marketing Automation with AI
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Timeline of facts
Jun 16, 2026
Free plan cut to 250 subscribers
On June 16, 2026, MailerLite updated its Free plan. The active subscriber limit was reduced from 500 to 250, and the monthly email sending limit was reduced from 12,000 to 2,500. The update unlocked some previously paid features (custom campaign and landing-page templates, blogs, promotional pop-ups, HTML campaign editor) and raised free seats from 1 to 2, while introducing feature-use caps (up to 3 automations, 3 forms, 1 digital product, 1 landing page, 1 website) planned to apply to all free accounts starting August 13, 2026.
MailerLite is live, so there is no need to rush. But if it powers a critical workflow, export a recent backup of your data, note your renewal date, and shortlist a live alternative below so a switch is quick if the status changes. We update this page when a new dated fact appears.
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If you need to move
Live alternatives only - each verified reachable as of Aug 1, 2026.
EmailOctopus
Live, lower-cost email platform with a more generous free tier (up to 2,500 subscribers and 10,000 emails/month).
alternative
Brevo (formerly Sendinblue)
Active platform whose free plan allows unlimited contacts with a 300-emails-per-day cap, plus SMS and automation.
Creator-focused email tool that is live and offers a free plan for up to 10,000 subscribers.
alternative
Beehiiv
Actively growing newsletter platform with a free tier up to 2,500 subscribers and built-in growth/monetization tools.
alternative
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Get notified if MailerLite changes
We'll email you the moment a new dated, sourced signal appears for MailerLite - a price hike, a sunset announcement, or a confirmed shutdown. No predictions.
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Questions of record
Is MailerLite shutting down?
There is no official sunset announcement for MailerLite as of Aug 1, 2026. What we can confirm are the dated, sourced signals above. We do not predict deaths; a "dead" status is set by an editor after confirmation.
Should I switch away from MailerLite now?
Not necessarily - it is live. But if it is business-critical, keep an exportable backup and a shortlisted alternative ready. See the live options above.
How do you decide a tool is degrading?
Two or more dated, sourced signals of decline within a window - such as price hikes, layoffs, or a long changelog silence. Every signal on this page carries its own date and source.