# Is Braze still around? (2026) - Verdict

**Yes. Braze is live and price-verified as of Jul 21, 2026.**

Category: Marketing Automation with AI

- Status: alive
- Lowest paid plan: custom / quote-based
- Free tier: no (trial only)
- Verified: Jul 21, 2026 · price source: https://www.braze.com/pricing

## What it is

Braze is a customer engagement platform that unifies customer data and orchestrates messaging across channels including email, SMS, WhatsApp, push, in-app, and web. Its AI layer, now branded BrazeAI (the earlier Sage AI naming has been folded into it), adds predictive segmentation, AI-generated content, and a Decisioning Studio that makes real-time per-user decisions to personalize which message and treatment each customer receives. Pricing is quote-based and scales with monthly active users across four editions (Go, Select, Pro, and Enterprise), with a trial available but no permanent free tier. It fits mid-market and enterprise brands in retail, financial services, media, and gaming that run high-volume cross-channel campaigns.
Sources: Braze - Pricing (https://www.braze.com/pricing) · Braze - BrazeAI product page (https://www.braze.com/product/brazeai) · Braze press release - new AI features (Sage AI / BrazeAI) (https://www.braze.com/press-releases/braze-delivers-new-ai-features-to-fuel-marketing-efficiency-and-creativity)

## Use it

- Braze: https://verdict.tools/go/braze (rel="sponsored nofollow")

## Options

- The best Marketing Automation with AI: https://verdict.tools/best/marketing-automation-ai

## FAQ

### Is Braze shutting down?
There is no official sunset announcement for Braze as of Jul 21, 2026. It is reachable and price-verified; a "dead" status is set only by a human.

### How much does Braze cost?
Braze uses custom or quote-based pricing as of Jul 21, 2026.

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Canonical: https://verdict.tools/status/braze